81% of Americans home launder their shirts. Wrinkle free is critical to the new corporate casual movement.
Hispanic Americans had purchasing power greater than 1 trillion dollars in 2007.
85% of homes and 83% of businesses purchase products or services from an advertiser who supplied them with a calendar.
65% of homes and 57% of businesses said they used calendars for appointments and record keeping.
The recipient of a calendar will be exposed to the ad message 2-3 times per day at home and 5-6 times per day at the office.
The ad message on a coffee mug will be seen as often as 10 times per day and mugs tend to be kept for years.
Mailing a pen or other promotional product along with a sales letter can increase the number of prospects that call you back by as much as 50%.
Promotional Products can increase awareness of and preference for an exhibitor's products by as much as 70%.